Warner Bros. just does not give a crap about its streaming service, huh?

Image for article titled Warner Bros. doesn't give a crap about its streaming service, huh?

image, Raphael Heinrich / SOPA Images / LightRocket via Getty Images

If there’s one thing that sets Warner Bros. Discovery apart from its various rivals among the larger media conglomerate, it has to be how little the newly merged company talks about the concept of streaming.

We have a lot of examples of this crap Already, of course, starting with CEO David Zaslav cruel decision to kill hbo max-Exclusive movies like bat girl And Scoob: Holiday Hunt, but see also One new report from heartStreaming focuses on the company’s approach to the sacred principle of exclusivity, which many big streamers have spent billions on think it will be one of Key issues separating Peacock from Tubis and What-Have-You in the coming years, Everyone should have their own catalog of ingredients: their’s, the idea goes, and that is not shared to the enemy. HBO Max, though? HBO Max couldn’t give a fuck about that stuff; If you want something to license from its library, just name a worth.

For example, look at the company’s recent behavior Lord of the Rings Movies is one of the biggest IP trove of WBD. TeaThe Hat Didn’t Stop Warner From Licensing Peter Jackson’s Movies to Amazon Prime Video Recently, as part of a promotional campaign for Lord of the Rings: Rings of Power (Which, to be clear, operates on a different set of rights to the films, disconnected from this licensing agreement). Amazon got a good promo for its show, Warner Bros. Discovery got a huge pile of cash; It’s almost as if we were back in the world of Netflix, like, 2012, when cross-company streaming partnerships were far more common.

Gunnar Wiedenfels, of Warner-Discovery The newly minted CFO put forth the idea during a recent conference call: “We have a ton of content just sitting idle for purely theory reasons,” Wiedenfels said, noting that the Amazon deal was a non-exclusive window that may have pulled some viewers back to HBO Max. This Surprisingly Compelling Philosophy Is, Basically, What HBO Max Is Really Asking go Keeping a bunch of exclusive content off to you,

Mind you, the company’s transition has been in this mindset. very ugly-buzz-Sawing through already commissioned (or nearly completed) projects, and treating creators who were Working for them in good faith like total garbage. there is no reason, Beyond the frenzy for budget cuts, that CEO David Zaslav The transition could not have started more humanely, respecting the work that had already been ordered before moving on to the stage of exclusive content production. Even then, at least some novels Watching a company approach its intellectual property No As a bludgeon it can use its enemies to submit, which has been the norm in streaming ever since. enough moments Disney+ came on the scene.

Hell, they might even be getting DC Comics properties in it; as we reported earlierSeveral animated projects originally scheduled for HBO Max—most notably Bruce Timmmuch awaited Batman: Caped Crusader-Purchasing for other streamers. netflix, amazon, And Hulu is all biting, and why not? Not that HBO Max needs this stuff.

Source link